Current CEO: Do Won Chang
Forever 21 is a retail clothing chain with stores in over six different countries around the world. The company mainly caters to adult female consumers and offers a variety of clothing styles that represent American and Korean fashion trends. Forever 21 stores sell a variety of apparel items, including swimwear and lingerie, as well as apparel accessories. The company also operates a number of Forever 21 spin-off brands and stores, including 21 Men, Forever 21+, Forever 21 Girls and Love 21.
Employees working at Forever 21 may find themselves involved in a variety of tasks, including customer service, stocking, purchasing and visual organizing. As the chain operates most of its stores in shopping malls, many of the company''s employees are trained to focus on customer service operations, as well as on stocking clothing and accessories.
The Forever 21 culture is focused on keeping up with changing trends and then offering them to the public before their competition. As a result, purchasing agents must have experience in spotting and defining trends for Forever 21 and their associated stores and brands. Retail employees and purchasing agents must also work together with visual team members in order to create an overall atmosphere of high fashion and inviting comfort.
Some of the key Forever 21 benefits for employees include paid time off for vacation and sick leave, as well as 401(k) investment options. These benefits may not be available to entry-level or retail employees, and other benefits, such as healthcare options, may only be offered to management and executive employees. Those seeking Forever 21 careers may also enjoy a discount on merchandise from retail stores, as well as other stores that fall under other Forever 21 brands. Additionally, employees of Forever 21 have the chance to be surrounded by cutting edge fashion, and they may have the chance to see new products and trends before the public.
In terms of financial compensation, Forever 21 retail employees find themselves receiving pay that is on par with national averages for retail employees, with managers and co-managers making slightly more. Forever 21 follows the traditional pay scale of similar companies, paying executives and corporate employees a significantly higher wage than retail employees. Purchasers are found to make slightly above average when compared to the industry as a whole, as well as when compared to retail employees and retail managers and co-managers.