ReachLocal Employee Reviews for Anonymous Employee

"Corporate feel. Management changed quickly during the pandemic and the training and relationship did not necessarily transfer to the new manager (he was also out of state). I was a month into building a book of business when the pandemic hit and then was almost immediately put on a plan to "increase performance" although the landscape of the marketing world had changed completely. It was not a correct justification other than they wanted more sales. This was not a typical time and businesses all over were shut down or doing less than usual with fewer employees. It stifled even the best salesmen at the company unless they had well-established relationships across the country. Not a bad company but was not afforded a typical chance at success."

"ReachLocal has great technology and is growing its offerings to potential clients"

"I have worked at ReachLocal since 2013. They have undergone many changes throughout the years, but with every change, the client first mentality has always been the forefront. All channels work extremely well together, creating a cohesive organizational goal. One of the key important factors is they promote internal promotions whether hiring externally. I highly respect and enjoy working for ReachLocal."

"ReachLocal was an incredible place to work right up until about 2017, when Gannett aquired them. Gannett (USA TODAY) is so out of touch with reality and the digital world and they seem to prefer doing business the way they did when print was king. Old school, super corporate and out of touch. The culture is poor and the product offering is stagnant, at best. Too many competitors in this space to not stay cutting edge. My guess is that they will go OOB within the next 5 years (if not sooner)."

"ReachLocal was a great place to work, but then we went public and the founders left and the new management got fired and then the next new management got fired and now the new new management wants all tech staff who have been at ReachLocal for more than 5 years to leave and has threatened layoffs, so we had two rounds of layoffs and lots of people left and now nobody knows how the software works or what it was supposed to do, and now they are outsourcing everything to Mumbai."

"I've worked for ReachLocal since 2010. The company has grown exponentially since I began working there. They now employ over 2,000 people across 18 different countries worldwide. The culture of the company remains that of a startup, however. It has been an excellent experience working for ReachLocal, but some people need more of a challenge."

"ReachLocal was a great company to work for when I was there. Since I have left it for a few years now and most, if not all, people that I knew there have left, I cannot tell its current status now."

"The overall work environment here is employee centric, but there's a lot of excess that would make this company much more efficient if it were to focus more on who's producing versus who's not producing. It's average all the way around, but the technology is amazing. Several senior officers left this company, which is never a positive sign. Nathan Hanks was awesome, but new leadership still has some big shoes to fill with Nathan's absence as the last founding member leaves ReachLocal."

"Must love Cold Calling and Hard Work - That's the reality of it"

What do you like about working at ReachLocal?

"I like the people I work with and the office atmosphere"

Do you have any tips for others interviewing with this company?

"Just make sure you are willing to hustle especially in the beginning because you are building your business from the ground up. You also must be willing to work a lot of hours at least until you get it down, so be realistic if you have children etc.. may not be a good fit. You need to be honest about your ability to cold call, its 50% of the job everyone who comes here that doesn't cold call I have not seen last its a high activity based job, you are always prospecting and managing accounts so you have to like to do both because you are judged on both. This is not said to discourage people it is just the truth about the job, so if these are things you don't think you would like or can handle I recommend moving on. If you enjoy a challenge and don't mind cold calling and working a lot, you can make a lot of money and get to a point where all you are doing is managing your current clients and getting referrals it will be like having your own business you can come and go as you please as long as you are producing. If you like Internet Advertising this is HANDS DOWN the best product out there - you wont find another company that does what RL does"

What don't you like about working at ReachLocal?

"The amount of sheer work and expectations. You are required to handle all your accounts, manage them (which is very time consuming) be the customer service dept, handle all support questions and work with support to resolve them and sell new business. Its a really hard balance and you must truly love what you do or else it just will not be a good fit, I've seen a lot of people come and go."

What suggestions do you have for management?

"To be a bit more realistic as it pertains to goals and work load. The reality is there are the superstars in this company who manage to get over 100% but if you look at the company as a whole this is not true, many people are struggling to balance all this work, to have a sales person be responsible for all of this is really in a way un realistic and I beleive they lose a lot of great people because of it."