General sales managers manage the activity of sales staff and ensure that they have the required training, qualifications, and a successful environment. They also may oversee customer service, perform administrative duties, and confirm that all target revenues are met or exceeded.
Skillset: General sales managers are expected to have strong communication and interpersonal skills. They must have solid performance while dealing with stress and must consistently meet deadlines. A general sales manager works in a team oriented environment and must showcase strong leadership abilities while staying energetic and confident.
Education: For a general sales manager a high school diploma may be acceptable, but a degree in business or a related field carries a lot of weight and some employers require it. Employers may also provide their own specific training. Experience in a sales environment and an ability to showcase leadership is also highly desired.
Career Path: A successful general sales manager will have the ability to showcase strong management and communication skills. Pursue a bachelor’s degree in business or a related field and consider getting a master’s degree to increase potential growth and desirability.
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